Marketo Names Seasoned Enterprise Leaders to Head Operations and Sales
SAN MATEO, Calif., Feb. 1, 2017 -- Marketo, Inc., the leading provider of marketing software and solutions, today announced that it has hired experienced enterprise leader Greg Wolfe as its new chief operating officer (COO). Wolfe will succeed executive vice president and COO Jason Holmes, who will be stepping down in March. Marketo has also appointed Eric Johnson, former Qlik president of the Americas, as its new chief sales officer, effective immediately. Wolfe and Johnson will report to Chief Executive Officer Steve Lucas.
"I am ecstatic to welcome Greg and Eric to my executive team. Both have extensive customer, field, and operations experience from esteemed enterprise software companies and will play a critical role in Marketo's path to becoming the undisputed engagement platform leader," said Lucas. "I would also like to thank Jason for his contributions to Marketo. His deep digital marketing domain expertise, customer knowledge, and passion helped Marketo become a world-class organization able to meet the demands of its growing customer base. The entire Marketing Nation® wishes him all the best in his next endeavor."
Wolfe was executive vice president and general manager, global operations and sales at Business Objects (acquired by SAP) before leaving the company to found Emalex, a consulting firm for business-to-business technology companies. At Business Objects, he led the organization through hyper-growth and saw the company become the number one business intelligence provider in the world with over $1 billion in revenue, millions of licensed users, and more than 5,000 employees. His more than 25 years of experience leading sales and operations for enterprise technology companies include executive leadership positions at Crystal Decisions (acquired by Business Objects in 2004) and Xerox. Wolfe will be charged with driving Marketo's broad growth initiatives, unifying management of strategy, execution, and accountability of the entire organization as the company grows and evolves.
"I am extremely excited to join Steve and the rest of the Marketo executive team to lead during the company's next phase of growth and potential," said Wolfe. "Marketo's global market opportunity is immense, and I look forward to bringing my knowledge and skills to the organization and the Marketing Nation more broadly!"
Johnson is an accomplished sales executive adept at leading enterprise-level technology brands to meet and exceed their revenue goals. At Qlik, Johnson oversaw a team of more than 250 people across sales, presales, business development, and consulting that drove 40 percent of the company's annual revenue. Prior to Qlik, he served as executive vice president of global enterprise sales at BlackBerry. Johnson joined BlackBerry after more than two years at SAP where he was senior vice president and general manager, global database & technology. Johnson was with relational database server provider Sybase before it was acquired by SAP. During his tenure there, he held numerous global operations positions including senior vice president and general manager, North America. Johnson will lead Marketo's global sales operations.
"As we enter into the Engagement Economy, the digital future where everyone and everything is connected, Marketo will take our customers, partners, and employees to new levels of success with the best leadership team in the industry," added Lucas.
About Marketo Marketo provides the leading engagement marketing software and solutions designed to help marketers develop long-term relationships with their customers - from acquisition to advocacy. Marketo is built for marketers, by marketers and is setting the innovation agenda for marketing technology. Marketo puts Marketing First. Headquartered in San Mateo, CA, with offices around the world, Marketo serves as a strategic partner to large enterprise and fast-growing small companies across a wide variety of industries. To learn more about Marketo's Engagement Marketing Platform, LaunchPoint® partner ecosystem, and the vast community that is the Marketo Marketing Nation®, visit www.marketo.com.