APPLICATIONS - PREDICTIVE CONTENT
Products /
Predictive Content
Recommend the right content to each person every time
Know What
Content You Have
To Recommend
Save time finding your content. Marketo crawls your website and automatically identifies your assets, such as videos, e-books, case studies, and blog posts. You simply choose which content gets recommended.
Engage People With The Right Content
Make the most of every interaction. Use machine learning and predictive analytics to automatically put the most relevant content in front of each person across your web, mobile, and email channels.
Boost Results And ROI With Predictive Recommendations
Get more ROI from your existing content. Leverage content consumption, profiles, and behavioral patterns to learn which content works best for each person, moving them through their customer journey faster.
Learn What’s Working, And
What Isn’t
Learn which website content performs best across multiple metrics. Use learnings to continually optimize existing content, as well as create new content that resonates with customers.
DRIVE ENGAGEMENT EVERYWHERE
Choose the applications
that fit your marketing today… and tomorrow
Marketing Automation
Create, automate and measure campaigns across channels
Account-Based Marketing
Laser focus with
account-based marketing
Engage customers with relevant conversations in minutes
Mobile
Communicate with customers wherever they are
Social
Integrate social to find customers
and make them advocates
Digital Ads
Target the right customers with personalized display ads
Web
Interact dynamically
with customers on your website
Marketing Analytics
Prove—and improve—your impact
on the business
Predictive Content
Give customers content they want automatically
