Manufacturing Marketing: Grow the Bottom Line

Take control of your long sales cycle to build competitive advantage

85% of purchasers are researching and evaluating manufacturing products and services like yours online, impacting the effectiveness of your sales team. So, how do you insert sales back into your purchaser’s journey? Our Manufacturing Marketing solution gives your marketing and sales team a clear picture of early-stage purchaser activity so you can take control of your long sales cycle
and create a competitive advantage.

Build relationships through a long
sales cycle

Provide purchasers with relevant content as they research and evaluate your products and services through online channels. Build relationships using personalized communications to nurture them through every step of the long sales cycle.

Hear how Comvita builds lasting customer relationships

Align sales
and marketing

Improve your business performance by aligning your sales and marketing teams. Dramatically increase marketing ROI, sales productivity, and top-line revenue by ensuring your sales and marketing teams are sharing data and working toward the same goals, before engaging purchasers.

Learn how to align sales and marketing Learn how to align sales and marketing

Increase sales productivity

Easily identify which purchasers are ready to buy and which need more time based on their behaviors…before engaging sales. Ensure your sales team is well prepared for meetings by focusing them on the right accounts and the right contacts in those accounts, and watch your revenue increase!

See how lead nurturing can help sales

Grow your
bottom line

Optimize sales and marketing spend by coordinating activities to drive high value transactions. With sales and marketing perfectly aligned, you can differentiate your company from the competition and be well positioned for growth.

Increase revenue with the right tools and strategies