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8 Biggest Mistakes Content Marketers Make and How to Avoid Them

Whether you’re new to content marketing or a seasoned professional, there are a few big mistakes that you have probably made in the past, might be making now, and could make in the future. Join Ellen Gomes, Sr. Content Marketing Manager at Marketo, for this on-demand webinar as she discusses the top eight content marketing mistakes—from content writing, to process, to distribution—and how you can avoid them. 

You’ll learn:
  • How to optimize your content marketing creation and distribution
  • Why content marketing can’t be ignored
  • How to identify metrics that indicate success