Whether you are a seasoned demand generation marketer or just starting out, there are a few big mistakes that you have probably made in the past, might be making now, and will most likely make in the future. Join us for this on-demand webinar as we discuss the eight most common pitfalls across nurture, segmentation, lead scoring, analytics and more!
You'll learn:
- Optimization tips for your demand generation programs
- Why segmentation can’t be ignored
- What metrics are true indicators of success