Predicting the Top Web Personalization Use Cases in 2016
Personalization continues to increase web engagement and generate higher qualified leads for companies just like Marketo. With the success that has been seen in 2015, it's now more important than ever to plan ahead and discover how you can improve on your own web personalization strategy! Watch this recording to uncover our predictions for the top web personalization use cases in 2016.
A taste of these future predictions include:
- Powerful vertical campaigns that are targeting the right industry and visitor
- Understanding the customer journey in order to plan progressive personalized campaigns
- How to leverage known lead data that you have on your prospects to personalize 1:1
- A few more secrets and surprises...