When planning an event there are logistical elements to keep in mind, and you have to budget appropriately. There are so many expenses to take into consideration, that many marketers don't know where to start.
Download this handy Event Budgeting Worksheet and make sure that no stone gets left unturned! This template breaks down your expenses by the following categories:
- Onsite brand promotion
- Event promotion
There is also spaces for estimated and actual so that you know how you did after the event is over.